The countdown is on. Per Taylor Swift's official website and her Instagram, something big is coming on April 26, and she's counting down the minutes.
In the early hours of Saturday morning, Swift posted the countdown, complete with a pastel-cloud background, to her Instagram story and changed her profile image to feature the mysterious clouds. "4.26," the image read above the countdown clock. Curious Twitter users are already speculating new music, because that seems to be the only theory that makes sense.
The countdown clock also showed up in Times Square and some very loyal Swifties stood in the Manhattan rain to get a good look. Don't forget, she said "I make countdowns for things I'm excited about" in her March essay for ELLE, so fans are ready for this moment.
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This Instagram-tease fits with Swift's usual method of dropping new music. In the late summer of 2017, she posted an image of a snake to mark the countdown to the release of her sixth album, Reputation, and the singles leading up to it. While she dropped both Reputation and 1989 in the fall, it seems she might be switching things up with this new music.
In this, the 30th year of her life, Swift fans have been furiously searching for clues about her new music. As BuzzFeed noted in February, Swift reportedly told Perez Hilton that she would release new music before she turns 30 in December. But fans have been noticing other signs since early this year.
For example, in late February, she posted a photo of seven palm trees, accompanied by seven palm tree emojis. Seven palm trees for seven albums? Perhaps.
Fans who bought Swift's 2019 calendar noticed that the 13th day of some months were marked with a special stamp. Swift's birthday is December 13, which means she is likely recognising that specific date in other months, too. Does it have anything to do with new music?
We will find out on April 26, apparently.
