Stuck on what to wear for this upcoming heatwave? Then look no farther than Net-A-Porter's latest import - an exclusive, and solely silk, collection by MaisonCléo.
Celebrated for its sustainable credentials and guerrilla social media marketing, the Insta-famous brand is setting the standard for slow fashion businesses.
The French mother-daughter duo, comprised of 27-year-old designer Marie Dewet and 56 year-old Nathalie Dewet (Cléo to her friends), are slowly taking the world storm. Adding to their own weekly e-shop drop, the pair now have an extra collection on e-commerce giant Net-A-Porter available to buy now.
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The six piece collection, like every item of clothing under the MaisonCléo name, is designed by Marie and crafted from deadstock fabric by Cléo (and, for this collection two local seamstresses).
The vintage-inspired designs, mixed with a modern and green approach, have caught the attention of every influencer and fashionista (think Leandra Medine and Emily Ratajkowski), and onto the backs of most discerning of fashion editors.
And finally, the Net-A-Porter shopper can have a slice too.
'Net-A-Porter is special to me because it is the first luxury website I knew of when I was younger.
'It's also where I bought my first designer piece.' Marie told ELLE UK of her decision to work with the company, continuing, 'They were the pioneers of the luxury wholesale, and are now the pioneers of promoting sustainable and handmade brands like us.
'They have a huge community so I hope it will show both clients and buyers they can buy well made and well produced clothes, hopefully rethinking their consumption.'
Happy shopping, guys.
Daisy Murray is the Digital Fashion Editor at ELLE UK, spotlighting emerging designers, sustainable shopping, and celebrity style. Since joining in 2016 as an editorial intern, Daisy has run the gamut of fashion journalism - interviewing Molly Goddard backstage at London Fashion Week, investigating the power of androgynous dressing and celebrating the joys of vintage shopping.
