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All The Influencers Who Run Their Own Fashion Brands
From Blanca Miró to Danielle Bernstein of We Wore What, these are the women refusing to be put in a box.
A recent report detailed exactly how much (British) influencers charged per sponsored social media post, and according to our poll, 61 per cent of you thought their pay was more than reasonable. However, looking at the amount of influencers who have created their own fashion brands off the back of their personal brand, makes us think these women are far from resting on their proverbial #SponsoredContent laurels.
Far from the clothes horses these women are famously portrayed as, influencers and bloggers are proving themselves to be impressive businesswomen and entrepreneurs, with many founding their very own fashion lines.
Be it Bettina Looney's first foray into dress designing, of Blanca Miro's small yet punchy line of blazers and hats, here are the influencer-backed brands you need to know.
Spanish blogger Blanca Miró created her line of Pippy Longstocking-inspired blazers and hats with Maria de la Orden and we adore their off-the-wall colour combinations that will jazz up any outfit.
Londond-based Bettina Looney joined forces with Henriette Von Grünberg to create this wonderful silk gown that we for one are adding to our dream wedding dress list.
Scandi influencers Jeanette Madsen and Thora Valdimars create the party dresses they want to wear for their brand ROTATE.
Often short and always playful, their creations are sure to garner a double tap on your Instagram profile.
Alexandra Spencer - a.k.a 4th and Bleeker - alongside Teale Talbot have aced the game with their ever-growing collection of 100% silk, printed pieces that have reached cult status again and again.
Blogger Fisayo Longe's small but perfectly formed brand provides affordable and wearable pieces that transcend trends.
Jeanne Damas' French-girl cool translates seamlessly into her clothing and accessories line that provides many a sell-out dress.
Blogger Danielle Bernstein of We Wore What, who boasts 2 million followers not only has her own clothing line of denim jumpsuits called SSO by Danielle, but a swimwear collaboration with Onia a jeans collaboration with Joe's Jeans too.
Daisy Murray is the Digital Fashion Editor at ELLE UK, spotlighting emerging designers, sustainable shopping, and celebrity style. Since joining in 2016 as an editorial intern, Daisy has run the gamut of fashion journalism - interviewing Molly Goddard backstage at London Fashion Week, investigating the power of androgynous dressing and celebrating the joys of vintage shopping.
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