This just in: wearable clothes don’t have to be boring. On Monday, labels from Maison Margiela to Stella McCartney and Sacai played with ’50s couture silhouettes — think puffed up volumes and spaceship-shaped hats — rendering them in non-precious fabrics like denim and shirting. Meanwhile at Louis Vuitton, Nicolas Ghesquière sent out a bravura display of soft forms.

The Front Row:

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Pascal Le Segretain/Getty Images for Louis Vuitton
Zendaya at the Louis Vuitton SS24 show.
paris, france october 02 gemma chan attends the louis vuitton womenswear springsummer 2024 show as part of paris fashion week on october 02, 2023 in paris, france photo by pascal le segretaingetty images for louis vuitton
Pascal Le Segretain/Getty Images for Louis Vuitton
Gemma Chan at the Louis Vuitton SS24 show.

You may have thought you’d seen ever celebrity who could conceivably be in Paris, but then when you made your way up the Champs-Elysées for the Louis Vuitton show on Monday and there were more A-list stars around than it was possible to count. Zendaya, Cate Blanchett, Gemma Chan, Alicia Vikander, Saoirse Ronan, Regina King, Jennifer Connelly, Chloe Moretz, Ava DuVernay, Cynthia Erivo, and the Haim sisters all sat within the Art Nouveau show venue suffused with soft orange light — and there were surely more.

paris, france october 02 robert downey jr and cate blanchett attend the stella mccartney show during paris fashion week womenswear springsummer 2024 on october 2, 2023 in paris, france photo by dave benett
Dave Benett
Robert Downey Jr. and Cate Blanchett at the Stella McCartney SS24 show.
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Chris Fragkou
Jared Leto and Paris Jackson at the Maison Margiela SS24 show.

The preponderance of talent in Paris on Monday made for some really fun FROW photo ops, like Robert Downey Jr. and Cate Blanchett clowning for the cameras at Stella McCartney, and Jared Leto and Paris Jackson looking like the Fashion Week cool kids in all black at Maison Margiela.

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The Casting:

paris, france october 02 editorial use only for non editorial use please seek approval from fashion house angela bassett walks the runway during the mugler womenswear springsummer 2024 show as part of paris fashion week on october 02, 2023 in paris, france photo by kristy sparowgetty images
Kristy Sparow
Angela Bassett walked the Mugler SS24 show.
paris, france october 02 editorial use only for non editorial use please seek approval from fashion house paris hilton walks the runway during the mugler womenswear springsummer 2024 show as part of paris fashion week on october 02, 2023 in paris, france photo by kristy sparowgetty images
Kristy Sparrow/Getty Images
Paris Hilton walked the Mugler SS24 show.

At Mugler, creative director Casey Cadwallader put several of his VIPs on the runway. Angela Bassett, Paris Hilton (who also attended Stella McCartney with her sister Nicky Rothschild), and Fan Bingbing hit poses in corset-waist jackets and body-con dresses trailing miles long chiffon trains. They rounded out a stellar cast that included Helena Christensen, Amber Valetta, Paloma Elsesser, Natasha Poly, Mariacarla Boscono, Adut Akech, and Irina Shayk.

The Sustainability:

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Henry Woide
Stella McCartney set up market stalls along the runway, which featured sustainable suppliers and brands.

Stella McCartney has long used her runway as a platform for talking about sustainability. Yesterday, she gave guests an opportunity to join the conversation by transforming the Marché Saxe-Breteuil into Stella’s Sustainable Market. Models in crochet dresses made from seaweed-based yarn and blazers cut from regeneratively farmed wool carried vegan leather bags made with grape by-product from Veuve Cliquot’s harvest. They walked past a series of market stalls that explained these sustainable textile innovations, with the Eiffel Tower as a stunning backdrop. After the show, many people lingered to chat with the innovators, shop a selection of McCartney’s vintage picks, and snack on veggie burgers.

The New Shapes:

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Courtesy of Stella McCartney
Stella McCartney SS24
louis vuitton ss24
Giovanni Giannoni
Louis Vuitton SS24

Stella McCartney played with balloon shapes, contrasting couture-like volumes with non-precious denim. (Bomber jackets were cut from upcycled silk taffetas and forest-friendly viscose satins, while the jeans were made with organic cotton and more seaweed-based yarn.) At Louis Vuitton, Nicolas Ghesquière — one of fashion’s greatest architectural designers — tried his hand at softer forms, like some great floaty maxi skirts comprising layers of mousseline and charmeuse that wafted down the runway.

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HIROKAZU OHARA
Sacai SS24
maison margiela ss24
Giovanni Giannoni
Maison Margiela SS24

Sacai designer Chitose Abe made fabulous cocoons and balloons out of denim and shirting. And Maison Margiela creative director John Galliano created wildly inventive silhouettes that remixed eras and genres, and included a new technique he named ‘pressage’ — drapes and creases laminated to create a bas-relief effect — and ’50s wide crowned hats and gloves. Coached by movement director Pat Boguslawski, the architect of Leon Dame’s SS20 viral walk, models lurched down the catwalk like a Funny Face photo shoot gone mad.