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The Editor-Approved Trainers We're Shopping in Amazon's Big Deal Day
Reebok, Puma and Superga kicks at up to 50% off.

We’ll be the first to admit Amazon isn’t our usual shoe shopping go-to. I mean, don’t get us wrong, we were Priming like mad when we were WFH full-time – everything from books and cake tins to beauty bits – and the addiction is still going strong now.
But what if you could add a great pair of trainers to your basket along with all your practical purchases? Spoiler alert: you very much can, because Amazon stocks big brands like Puma, Reebok, Vans and Superga on its website. And if the next day delivery doesn’t do it for you, then the Prime prices will for sure. The e-tailer's sale kicked off yesterday (October 10) and will continue until midnight tonight (October 11), which means it isn't too late to bag yourself an affordable pair of kicks.
If you haven't yet joined the 21st Century and are not in possession of an Amazon Prime membership, don’t click away yet. You can still shop all the deals on a trial (which, lest we forget, you can sign up to for free), and simply cancel before the month is up. Sneaky, eh?
We get it, Amazon’s vast shopping pages can sometimes be a little tricky to navigate, so we’ve done the hard work for you and pulled together the trainers worth looking at.
Keep scrolling to see ELLE UK’s edit of the best trainer deals in the Amazon Prime Big Deal Days sale.
Abigail Southan is our Senior Fashion Ecommerce Editor and has five years' experience as a writer and editor in the industry. Abigail has a BA in History from the University of Bristol and an MA in Fashion Journalism from Central Saint Martins. Abigail currently covers all things style and shopping across titles including Harper’s Bazaar, ELLE, Esquire and Red. On a daily basis, she helps readers buy better with how-to-wear guides, first-person product reviews and deep dives into the latest trends. Previously, Abigail has worked for The Sunday Times’ Style and Fabulous magazine as their first ecommerce writer and was a founding editor of Sun Selects. She has also written for Net-a-Porter, I-D, Man About Town, Wonderland and 1 Granary, and has interviewed the likes of Paris Hilton, Dua Lipa and Christopher Bailey. You can follow Abigail on Instagram at @abigailsouthan.
Rosie Davenport is an Ecommerce Writer at Cosmopolitan UK and Red Online, covering fashion, beauty and travel reviews, as well as major sales events such as Black Friday and Amazon Prime Day. Rosie has reviewed everything from Reformation dresses to the latest massage guns and knows the new brands to bookmark as well as the latest trends to follow. Before this role, Rosie was a Fashion Ecommerce Writer on publications including ELLE, Harper’s Bazaar and Good Housekeeping for nearly two years, and gained a MA from Central Saint Martins in Fashion Journalism in 2021, focussing on the rise (and rise) of fashion podcasting. Rosie has also worked at The Times, been a sub editor at The Mail on Sunday’s weekly YOU magazine and produced in-depth retail reports for the trend forecasting agency WGSN. Her career highlight? Previewing Prada’s AW21 menswear show in the depths of lockdown and interviewing Miuccia Prada and Raf Simons from her bedroom. Outside of work, Rosie can be found rummaging through vintage shops or getting lost in one of London’s iconic department stores. You can follow Rosie on Instagram @rosie.davenport


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