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The 25 Best Designer Bags Of 2025 To Suit Every Taste
From Bottega Veneta's latest slam-dunk to the bags spearheading the boho-chic boom, these are the big fashion investments to make this year.
There’s a lot of stuff out there, and not all fashion pieces are created equal. Luckily, the ELLE editors know their way around a shopping rail, and when it comes to helping you find those niche brands worth knowing to high-street hits of quality, and a few vintage treasures too, our ELLE Edits showcase the very best of the season.
The kingpin of any good capsule wardrobe will always be a great designer bag. For many of us, a logo-ed tote or gilded clutch will have been our first foray into Big Fashion: a gateway into a world we’d long admired from afar, bestowed upon us for a significant birthday, studiously saved up for, or splurged on to mark a celebratory moment.
The Best Designer Bags for 2025 - ELLE′s Top 5
Today, the designer bag market is a behemoth, with every fashion house competing to create the style of the season (or, if they’re really smart, the style of the decade). Of course, those investment-level classics – think the Birkin and Chanel 2.55 – will never lose their lustre, but now there’s a host of new players on the pitch, each one equally desirable and guaranteed to stand the test of time.
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This year, modern minimalist brands are really making noise (well, metaphorically, at least). Quiet-luxury mainstays Toteme and The Row are crafting sublime leather pieces that are both practical in proportion and elegant in aesthetic. For those after something with ‘It’ status, the likes of Miu Miu and JW Anderson are combining statement shapes with dateless luxury.
Whether you're after an investment bag or something shiny and new from the affordable designer bag realm – or perhaps even a vintage designer bag for sustainable bragging rights – see the ultimate ELLE UK guide to the best designer bags of the year here.
The 25 Most Coveted Designer Bags Of 2025
Roberta Schroeder is the Senior Ecommerce Editor at Harper's Bazaar, ELLE and Esquire, overseeing shopping strategy and content across fashion, beauty, and travel. Roberta has reported on everything from market-leading skincare brands to the world’s most iconic fashion pieces, while also regularly updating a range of shopping guides, including LED masks, heritage cashmere brands and niche new dress brands to know.
Roberta has more than 15 years' experience in the luxury sector, spanning editorial consultancy, trend forecasting and journalism. Over the years, she has worked for global brands including Farfetch, Chanel, and Vogue.
When not testing beauty products, trialling trends and curating content that spotlights the very best in fashion and beauty, Roberta can usually be found trawling resale sites and vintage stores for a long-coveted designer find. Follow Roberta on Instagram at @roberta__schroeder


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