If you thought Kylie Jenner's closet was all established Italian fashion houses and Birkin bags, then you'd only be partially right.
The once-described billionaire (now only millionaire) has taken a cue from Kaia Gerber, and Bella and Gigi Hadid by repping emerging British brand Charlotte Knowles while on a night out.
Alongside pal Yris Palmer (wearing a Beyoncé-favoured Marine Serre moon-print top), the 22-year-old filmed herself heading out to a pal's birthday party, wearing a form-fitting two-piece in a checked print.
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The exact top, and similar trousers, that were from Knowles' SS20 collection, are available to buy now.
The Hadid sisters, particularly Bella, have also loved the Central Saint Martin graduate's clothes for a while.
Now-pregnant Gigi Hadid last wore the former Fashion East member's designs back in October 2019 for Bella's birthday.
While 23 year-old Bella wore the designer's togs on the 2019 MTV Video Music Awards red carpet, as well as casually a couple of times.
Fellow supermodel Kaia Gerber seems to adore the British brand too, as she wore a pair of their flares and a full suit back in February of this year.
Charlotte Knowles (run by Knowles herself and her partner Alexandre Arsenault) is known for her edgy take on traditionally feminine clothes - playing with corsetry and underwear in her often sheer and deconstructed designs.
'Charlotte Knowles perfectly encapsulates the London fashion scene as it is today.' Sev Halit, Selfridges' Designer Studio Buyer told ELLE UK. 'There is a confidence that exudes from a designer who so clearly understands their vision, and executes it perfectly. The pieces are adored by our most fashion forward customers, making it a dream to sell.'
Going for a full Charlotte Knowles look, though epic, may be a touch out-there for most of use, but by breaking up her separates with denim jeans, or a blazer, anyone could try her bold designs.
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Daisy Murray is the Digital Fashion Editor at ELLE UK, spotlighting emerging designers, sustainable shopping, and celebrity style. Since joining in 2016 as an editorial intern, Daisy has run the gamut of fashion journalism - interviewing Molly Goddard backstage at London Fashion Week, investigating the power of androgynous dressing and celebrating the joys of vintage shopping.