Non-Londoners rejoice, as of May 10th you can now go to your local Boots to pick up your favourite Fenty products. Think of all those Boots card points.
If you were hesitant to place an order online before (because who buys a foundation without a shade match? Madness!) but couldn’t trek it to Knightsbridge to pay a visit to Harvey Nichols, now's your chance, because Fenty Beauty will officially be available in 32 Boots stores nationwide and online.
With Ri Ri announcing the launch of her summer collection, which includes the likes of pastel liners and neon lipsticks, earlier in the week which also launches on May 10th (it’s going to be an exciting day) there’s no denying the power of the Fenty Beauty brand.
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If you can’t contain your excitement, join the waiting list now to get access a day earlier, VIP style. If for nothing else than to appreciate the shade names such as #Purpsicle, #Baewatch and #Alphadoll.
Rihanna herself took to instagram to celebrate the nationwide launch, captioning the picture, '@fentybeauty is officially taking over the UK! I’m here to announce our brand new partnership with @BootsUK !! Look out for us at locations from MAY 10th !! I’m so excited, I love Boots and I love my UK fans!!! Get ready for #FENTYBEAUTYxBOOTS !! 🇬🇧🇬🇧🇬🇧'
We’ll see you at the till.
Charlotte Bitmead (she/her) is the Senior Beauty Writer at Cosmopolitan UK. She has over six years experience writing about beauty and has previously written for ELLE and The Sunday Times Style, covering everything from politics to sustainability to inclusivity within the beauty industry. When she’s not writing in-depth features, testing out the newest skincare fad or trying to decide what nail art to get, you can find her overspending in bookshops or shouting at Arsenal matches. Find her on LinkedIn
