Bella Hadid has retired her signature brunette hair colour in favour of a glossy new 'crème brûlée blonde' shade, stepping out on the Cannes Film Festival 2025 red carpet with the ultimate summer hue. The supermodel opted for a dramatic tan, smouldering '90s make-up and classic black dress for the event, allowing her fresh honey tone to take centre stage. If you're looking for a trendy blonde hair colour to sport for the sunnier days ahead, this is how to recreate Hadid's coveted new tint.
'Crème brûlée blonde is the 2025 hair colour trend of the summer, as seen here on Bella Hadid,' says Hannah Gayle, colourist at Hershesons Belgravia. 'It’s a beautiful blend of warm toffee caramel biscuit blonde. It's the perfect balance of dark meets light; a sandy blonde root with creamy, toffee, glossy mid lengths and ends.'
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She notes that the shade is perfect for people who have darker hair but want to add some lighter tones but don’t want to go all the way. 'This works well also for your super blondes wanting to add more dimension and expensive feeling to their blonde hair.'
If you're keen to recreate this 'crème brûlée blonde' shade, but are currently sat with a chocolate tone not too dissimilar from Hadid's trademark brunette, be very specific about what you ask your colourist for.
'Ask for a full head of finely woven highlights, brighter towards the ends and layered with free hand lightness,' says hairdresser and forecaster Tom Smith. 'Then toned with a neutral, slightly minky, warm shade, which lifts the natural base slightly, perfectly balancing warm and cool tones. This can be maintained with very restrained use of a violet or beige toned shampoo or conditioner, depending on if your hair is prone to fading yellow or dull.'
As with any dark-to-light hair transformation, don't rush the process. A gradually bleached approach will retail your hair's integrity and strength over time.
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Katie Withington (she/her) is the Beauty Writer, at ELLE UK and Harper’s Bazaar. Working alongside the ELLE UK Beauty Team, she covers all things beauty for both print and digital, from finding backstage make-up trends at London Fashion Week and investigating buzzy skincare ingredients, to unzipping the beauty bags of Hailey Bieber and Margot Robbie. Prior to joining ELLE UK in 2022, Katie studied (BA) Fashion Journalism at London College of Fashion and has previously contributed to Red, Good Housekeeping and Prima.