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22 Eco-Friendly Brands to Shop on Earth Day

By and Amanda Hearst
The king of trees
Photo by Girlgaze for Getty Images: Luisa Dorr

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy.

In recent years, a wealth of brands from high-end to affordable have been on a mission to change the way conscious fashion is viewed. Now more than ever, shoppers are asking all the right questions. "Who are the people producing the clothes I buy? Where are these clothing being sourced? What materials are being used to make these clothes?" Wonder no more. In honor of Earth Day, we've rounded up 22 sustainable fashion brands that are not only good for your wallet and the environment but for your conscious, too.

1

Calla Babouche in Pink & Green

Babouche in Pink & Green

"I recently discovered this line of pretty and playful slippers and they have officially become part of my everyday uniform. Not only are they super comfy but they are also super sustainable, with all designs being handmade by Moroccan craftspeople with recycled carpets." - Amanda Hearst

2

The Sleep Set

The Sleep Set

Bleusalt's mission is simple: To create luxurious, comfortable clothing without harming the environment. Bleusalt's signature fabric is made from beechwood, which entirely vegan. Customers also receive their Bleusalt goods in recycled boxes—never plastic. 

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3

Ballen Pellettiere textured tote bag

Ballen Pellettiere textured tote bag

"Ballen Pellettiere accessories are all about celebrating Colombian fashion and the stunning artisan craft that comes out of the country. Playful embroidery paired with unique shapes are the bags’ trademark style - and shopping these handmade pieces are a great alternative to the fast fashion accessories currently filling up our closets (and landfills)." - Amanda Hearst

4

Polo Ralph Lauren The Earth Polo

The Earth Polo

This year Polo Ralph Lauren launched an eco-friendly iteration of its iconic silhouette. The Earth Polo is made entirely of recycled water bottles and comes in a small assortment of colors, including green, white, and blue. The brand's latest offering is part of its commitment to recycle 170 million plastic bottles by 2025.

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5

Naghedi St. Barths Mini Tote

St. Barths Mini Tote

"As a huge animal lover, I’m always on the hunt for cruelty-free fashion. Thankfully, I found Naghedi, a vegan accessories line that makes fashionable handbags out of folded and woven neoprene. The bags are chic, durable and the perfect entree into the animal-friendly fashion space." - Amanda Hearst 

6

Patagonia Seabrook Hoody

Seabrook Hoody
Credit: Courtesy

Every piece of clothing Patagonia designs is made with natural and recycled fabrics, including organic cotton, recycled down (collected from old bedding and furniture), recycled wool, among others. The brand also donates one percent of sales to help boost grassroots organizations. 

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7

AYNI Misha Off The Shoulder Sweater Dress

Misha Off The Shoulder Sweater Dress

"Ayni strikes the perfect balance between making flattering knits that are also unique and sustainable. The brand’s funky boleros and fashion-forward woven dresses are designed and handmade in Peru by a cooperative of female artisans. The women only use natural materials like organic cotton and alpaca, which is the perfect alternative to all the plastic in our wardrobes right now. Goodbye, rayon!" - Amanda Hearst

Reformation has become known for melding cool-girl style with sustainability. When you click on any item on the Reformation site, there's a breakdown of its environmental impact, ensuring shoppers feel great about the items they purchase. 

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9

Pili Restrepo Pilicarota Earring in Orange

Pilicarota Earring in Orange

"There’s a lot of talk about sustainable fashion but not as many people know that jewelry can - and should! - be sustainably made as well. Pili Restrepo is an ideal example of a cool company creating original designs while also respecting the environment and its workers. Every piece is handmade in NY by master artisans who use Fairmined, mercury-free and recycled 14K gold along with ethically-sourced stones." - Amanda Hearst

10

Soft Diamond Hoop Earrings

Soft Diamond Hoop Earrings

All of Nisolo's materials are ethically sourced and the brand uses eco-friendly waste disposal systems. Nisolo also launched its Shoe Reclamation program in partnership with Soles 4 Souls, which encourages shoppers to donate their shoes to entrepreneurs in developing countries so they can repair and resell shoes in their communities.

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11

Alejandra Alonso Rojas Edurne Shirring Dress

Alejandra Alonso Rojas Edurne Shirring Dress

"From Nicky Hilton to Leandra Medine, fashion influencers have been embracing Alejandra Alonso Rojas’ sustainably-conscious fashion line. Her pieces are timeless and elegant - and super in-demand because she doesn’t overproduce. The designer also opts for silk, wool and other natural and biodegradable materials which are good for you and good for the environment." - Amanda Hearst

12

Brother Vellies Atlas Boots

Brother Vellies Atlas Boots

Brother Vellies relies on vegetable dye for its products, which has far less damage on the environment than chemical dyes. The brand prides itself on practicing "slow fashion" so customers receive durable, timeless shoes that'll last years. 

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13

DOU.K Down-to-Earth Pajamas

Down-to-Earth Pajamas

"To celebrate Earth Day, my company MAISON DE MODE collaborated with DOU.K Studio on the cutest set of eco-friendly PJ’s! This top-and-bottom set - which can also be worn separately as daywear - is made with OEKO-TEX 100 certified fabrics (aka natural and organic) and they are embroidered with “ECO(LOGIC)” on the pant cuff and and “DOWN-TO-EARTH” on the breast pocket. Talk about wearing your values!" - Amanda Hearst

14

everlane The Carpenter Pant

The Carpenter Pant

Ever wondered how much it costs to make your favorite Everlane Cashmere sweater? Just look at Everlane's site, which provides customers with a breakdown of the production process, from materials to labor and transportation.

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15

Pact Boy Shorts

Boy Shorts

It shouldn't cost an arm and a leg to do right by the environment. That's why Pact's organic cotton clothing are affordable (most items are under $50). The brand also keeps track of how much water organic cotton saves versus traditional cotton fabric. 

16

Outdoor Voices 3/4 Warmup Leggings

3/4 Warmup Leggings

According to the brand, Outdoor Voices uses recycled polyester and used water bottles to create its breathable activewear, keeping "OV in your gym bag and out of landfills."

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17

Kotn Culotte Sweatpants

Culotte Sweatpants
Credit: Courtesy

Kotn is completely transparent with its sustainable practices. The brand's site details where and how they source its trademark Egyptian cotton, the people creating each item, and its charitable contributions. With every purchase made, Kotn donates sales to provide quality education to the children in the Nile Delta, where the brand sources its materials. 

18

Cuyana Circle Crossbody Bag

Circle Crossbody Bag

This Meghan Markle-approved brand practices sustainability from the production process down to transportation. Cuyana creates its timeless, luxury goods in the same places they source their materials. Cuyana also launched Lean Closet, a program that encourages buyers to pare down their closet by buying essential pieces and donating unwanted goods to H.E.A.R.T.

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19

Kala The Robe

The Robe
Credit: Courtesy

Every piece in the brand's offering is produced from all-natural and biodegradable materials while still focusing on comfortability and durability. Added bonus? The fabrics are sourced from certified eco-friendly suppliers, mills, and farmers.

20

People Tree Jessie Dungarees

Jessie Dungarees

People Tree's collections are made of organic cotton, TENCEL™ Lyocell and responsible wool, and are free of harmful dyes. The brand doesn't consider the artisans, farmers, and producers they recruit to create its handmade and hand-embroidered pieces as "employees," they’re "partners." People Tree "partners" are treated fairly and given fair wages, good working conditions, and authenticity. 

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