Amidst the high-end designer clothes, celebrities sometimes sneak in fashion that’s more attainable. When that happens, we obviously need to share it with you ASAP. Streetwear brand Jaded London is what the celebs have been favoring these days. The London-based brand has been spotted on Bella Hadid, Taylor Swift, and the queen herself, Beyoncé. It’s all very Y2K-coded with streetwear styles ranging from tanks, jeans, and bomber jackets to party-ready pieces like maxi dresses and miniskirts.
This summer alone, Bella Hadid was seen on two different occasions wearing the brand’s red and white gingham Beach Capri Trousers, which are still available. There’s also a solid selection of swimwear in the mix that seems to be a favorite among the Love Islanders. The crochet knit Cata bikini entered the season 7 villa and was worn by Chelley. It took some serious fashion sleuths on TikTok to uncover that one.
The styles are chic all on their own, but what really caught our attention is that there are a ton of pieces under $100. Jaded London is now available on Revolve, but there’s a lot to browse, so we picked out some of our favorites as a starting point.