We’re typically not this excited on a Monday, but when Reformation slashes its prices in half, its energizing effect is stronger than that of a dark roast coffee. To be clear, the celeb-loved label launched its summer sale already a week ago, but it’s only today that the prices went from 30 to 50 percent off–and when they go low, our moods go high.
Aside from Black Friday, Reformation keeps its prices relatively steady throughout the year. So when we heard that the dress we’ve been eyeing, the cashmere sweater we’ve been mulling over, and the jeans we’ve seen on Jessica Alba are now half their original price, we couldn’t keep the excitement to ourselves.
Our editors have praised everything, from its jeans to its dresses. You really can’t go wrong with anything from Reformation’s ready-to-wear collection. Its feminine silhouettes, high-quality materials, and trendy designs are hard not to love, which is precisely why A-listers like Taylor Swift and Zendaya have been spotted wearing Reformation pieces on multiple occasions.
As I browsed through the (very long) list of tops, bottoms, and dresses currently 50 percent off, I was surprised to see not just the leftover summer dresses, but fall staples like barn jackets and cashmere sweaters, too. In need of a late-summer wedding guest dress? There are plenty! Take this as an opportunity to stock up on your fall wardrobe staples before the temperatures start to drop. With sales as good as these, each item is bound to sell out, fast.
If the sale isn’t enough of a motivation, remember that Reformation operates on a sustainability-first business model, meaning that its materials, working conditions, and carbon footprints are all designed to create the least impact on our planet. With its own RefRecycling program, you can even return any pieces that no longer speak to you. With this in mind, you can feel good knowing that your shopping habits aren’t harming the earth.