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The 2016 Rio Olympics kicked off on Friday and with all eyes set on Brazil, here's the 411 on the fashion names, brands, and faces you need to know.
Gisele Bündchen
Gisele may as well be the queen of Brazil. The world's highest-earning model (for the last decade, no less), was the first Brazilian model to find worldwide fame and has successfully combined modeling with business to create an empire. She really is the ultimate supermodel.
Follow along on @gisele
Lane Marinho
Lane Marinho uses all natural materials to create her beautiful colorful sandals, from ropes to shells that channel the spirit of Sao Paolo. Contact her directly for orders.
Follow along on @lanemarinho
Caroline Trentini
Trentini is one of the most successful models of her generation. Discovered in 2000, she has since appeared on countless covers, catwalks, and campaigns. Located in Sao Paolo with her husband and two young children, follow her for a window into her blissful Brazilian life.
Follow along on @trentinireal
Thassia Naves
Over the last five years, Naves has grown her once-small blog celebrating her love of all things fashion (and her 258 square foot-wardrobe) into a serious money-making business that now has a full-time staff. Impressive.
Follow along on @thassianaves
Adriana Degreas
You'll likely have spotted Degreas' beachwear—or "bain couture," as she calls it—on Instagram a lot this summer, thanks to her many famous fans. Launched in 2001, the brand is all about swimwear that makes you feel amazing.
Follow along on @adrianadegreas
Alexia Niedzielski
Niedzielski is a brand consultant, co-founder of System Magazine and EVER Manifesto, sometime swimwear designer, and all-round fashionista. Follow her to see what life is really like for a Brazil-born It-girl.
Follow along on @alexianied
Barbara Casasola
Barbara Casasola may be based in London and show as part of London Fashion Week, but she's pure Brazilian at heart. Her clean, muted designs have found favor with everyone from Beyoncé to the Duchess of Cambridge. Shop her designs at net-a-porter.com.
Follow along on @barbaracasasola
Amanda Wellsh
Brazil is well known as the birthplace of many of the world's most successful models, and Amanda Wellsh is just one of them. Tall, dark, and beautiful, Wellsh has worked for pretty much every major fashion house in the world. She's basically killing it.
Follow along on @amandawellsh
Isolda
The brainchild of Brazilian natives Juliana Ferreira and Maya Pope, Isolda doesn't make clothes, it makes "wearable art." Founded when the pair was living in London and missing their colorful homeland, they set about painting tropical prints on unashamedly feminine silhouettes. Buy it at matchesfashion.com
Follow along on @isolda
Helena Bordon
Bordon's mother is the former international director of Sao Paulo boutique Daslu and now a big-time fashion editor in Brazil, meaning she has quite the pedigree. Bordon herself has become an influencer and bonafide member of the street style pack, with almost one million Instagram followers.
Follow along on @helenabordon
Ana Beatriz Barros
You may recognize model Ana Beatriz Barros from her recent wedding, which was attended by a bevy of her fellow Brazilian beauties, including Adriana Lima and Alessandra Ambrosio. She spent her childhood in Rio, where she was scouted by Elite Model Management at just 13.
Follow along on @anabeatrizbarrosofficial
Ara Vartarian
Best friends with Kate Moss and Naomi Campbell, Vartarian makes unique jewelery in his São Paulo studio.
Follow along on @ara_vartarian
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