Gwyneth Paltrow has shared her thoughts on Meghan Markle’s foray into the lifestyle space with Netflix show With Love, Meghan and her brand, As Ever.
In a new interview with Vanity Fair, the Goop founder was asked about comparisons between her and the Duchess of Sussex.
Paltrow admitted that while she doesn’t know Meghan or her husband, Prince Harry, personally, she feels generally inclined to show support for women when they’re attacked in the media. “When there’s noise about certain women in the culture, I do have, always, a strong instinct to stand up for them,” the actress said. “I don’t know Meghan and Harry. I mean, I’ve met Meghan, who seems really lovely, but I don’t know her at all. Maybe I’ll try to get through their security detail and bring them a pie.”
“I was raised to see other women as friends, not foes,” Paltrow added of the comparisons between herself and the former Suits star. “I think there’s always more than enough to go around. Everybody deserves an attempt at everything that they want to try.”
Paltrow also shared an adage that her mother, actor Blythe Danner, used to share with her when she was younger: “Another woman is never your competition [and] what is right for you will find you.”
Paltrow launched her lifestyle label Goop in 2008 and a decade later, according to the New York Times, it was valued at $250 million. Meghan announced the launch of her lifestyle label American Riviera Orchard in March 2024 with an Instagram account and website, but, after facing trademark difficulties, later announced its rebrand to As Ever in February 2025.