10 Winter Makeup Trends You Need to Copy ASAP

When in doubt, keep it minimal. “Some of the trends I’m seeing for makeup both on the red carpet and on the runways are fresh makeup looks,” says celebrity makeup artist Vincent Oquendo. You can accomplish this either through investing in impeccable skin makeup, or keeping it minimal with easy skincare.

“The sunburn or [TikTok’s viral] W blush hack for one is something makeup artists have done for years to mimic a healthy glow, and is becoming popular with consumers now as well,” says celebrity makeup artist Kale Teter. Just swipe on some cream or p0wder blush–then add some more. And some more.

Making a statement has never been easier. By just adding a few stark lines with either a pencil or liquid eyeliner, you can become the coolest kid on the block in no time. Bonus points if you use a fun color like blue or pink to really make the look pop.

The song “Teenage Dirtbag” is still all over my TikTok, and a return to our Tumblr grunge era is long overdue. Channel season three Jenny Humphrey by layering on black eyeliner, then smoking it out with powder eyeshadows.

After years of forgoing lipstick altogether, it’s finally time to paint on your brightest lip. If it’s a long-wear formula, even better, but it’s back to traditional lipsticks this winter. Because nothing cuts through the cold quite like a bold lip.

Whether you were born with naturally fluffy lashes or you could use a little help in that department, this is one of the easiest looks to achieve this winter. Just grab a strong-hold gel, swipe up, and you’re done.

“I think we’re all kind of yearning for something a little playful and joyful,” says Teter. “It’s about having more fun now.” To achieve that joyous makeup look we’re all craving, lean into color. A single-toned, bright eyeshadow is an easy way to make a statement.